Builder
Programming and technical work created respect for detail, dependencies, and the realities hidden beneath a simple request.
Meet Hrair
Experience may open the door. Trust is what keeps it open.
For more than three decades, Hrair Tcholakian has worked where people, business, and technology meet—helping clients make difficult decisions with greater clarity and confidence.
Read the story ↓
A way of working
The work has never been only about systems.
It has always been about helping people move forward.
Hrair began his career as a programmer and grew through technical, functional, architectural, and leadership roles. That breadth made it possible to see the whole picture—but the most important lessons came from the people inside the projects.
Clients did not need another person eager to demonstrate what he knew. They needed someone willing to listen, translate complexity, ask the question everyone else had missed, and stay beside them when the answer was not easy.
The path
Different roles. One consistent purpose.
Each chapter added another way to understand the same transformation—from the code underneath it to the people responsible for making it work.
Translator
Functional and technical roles taught Hrair how to help business and technology teams understand one another without oversimplifying either side.
Architect
Solution design made the connections visible—between data, process, governance, decisions, and the people living with the outcome.
Advisor
Experience ultimately became most useful as guidance: helping clients think, choose, challenge assumptions, and build their own confidence.
What lasts
People rarely remember the software.
They remember who listened when the room became tense. Who made the complicated understandable. Who could challenge an idea without diminishing the person who offered it. Who brought humor, calm, and perspective when a project felt heavier than it should.
Some clients still reach out years—even decades—after the original work ended. That is not a measure of technical success alone. It is a measure of relationship, consistency, and trust.
“The goal was never to be remembered as the smartest person in the room. It was to help everyone in the room become more successful.”
Why the flame?
It began with a name.
Hrair is an Armenian name meaning “man of fire.”
The flame in the Eksperts identity is not simply the letter E reshaped into a graphic. It connects the company to something personal: energy, curiosity, warmth, resilience, and the light that helps people see what was previously unclear.
Fire can attract attention, but that is not its purpose here. This flame is not about standing in the spotlight. It is about creating enough light for someone else to find the way forward.
What guides the work
A few principles earned over time.
Do not rush to prove that you understand.
Listen long enough to understand what the person is actually trying to solve.
The first answer is a place to begin.
Examine it from different angles. Try to break it. Make the decision stronger before asking others to trust it.
Honesty is part of caring.
A trusted friend does not simply agree. They respectfully challenge what may prevent someone from succeeding.
The client should remain the center.
Expertise has done its job when the client feels more capable—not more dependent.
Still human
Serious about the work. Not interested in making it heavier.
Transformation can be difficult without becoming joyless. Humor creates breathing room. Curiosity keeps assumptions from hardening. A little irreverence can help a team say what it has been hesitant to say.
The “HCM Whisperer” caricature captures that part of Hrair: deeply experienced, occasionally unconventional, and always more interested in helping than performing.
The person behind Eksperts
A trusted advisor should also feel like a trusted friend.
Someone who cares enough to listen, experienced enough to challenge, and practical enough to help you move forward.